digital advertising

tag digital advertising

Google, Facebook show power of ad duopoly as rivals stumble

EghtesadOnline: Quarterly results from Alphabet Inc and Facebook Inc provided fresh evidence this week that the digital advertising market is effectively a duopoly, a dynamic with deep implications for two of Silicon Valley's titans.
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Publish Date:29/July/2017 | 05:59

Move Over Mobile Phone: The Next Ad Frontier is the Windshield

EghtesadOnline: The next frontier in digital advertising may be your car’s windshield. Automakers, technology companies and glass manufacturers are teaming up to turn the display that graces the front of an iPhone into the windshield of a car -- one that can show ads, directions and vehicle information to the person behind the wheel.
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Publish Date:07/January/2017 | 05:00