EghtesadOnline: Apple Inc. upgraded its Apple TV set-top box to handle higher-quality video as competition from Amazon.com Inc., Roku Inc., and Google heats up in the living room.

EghtesadOnline: Earlier this month, Apple Inc. poached the chief of Amazon's Fire TV unit to run its television operations. Timothy D. Twerdhal brings hardware and content experience to his new gig, and his hiring suggests a renewed focus on the Apple TV set-top box.

EghtesadOnline: Apple Inc. has hired Timothy D. Twerdahl, the former head of Amazon.com Inc.’s Fire TV unit, as a vice president in charge of Apple TV product marketing and shifted the executive who previously held the job to a spot negotiating media content deals.

EghtesadOnline: Facebook Inc is creating an app for television set-top boxes, including Apple Inc's Apple TV , the Wall Street Journal reported, citing people familiar with the matter.