EghtesadOnline: In the coming weeks, TV networks will host glitzy events in New York to convince advertisers to spend more money on the latest dramas and reality shows. Many ad buyers, however, say they’re tired of paying ever-higher prices to reach ever-fewer viewers.

EghtesadOnline: YouTube plans to produce a half-dozen original series that will be available for free on the world’s most popular video website, a big expansion of the Google-owned company’s programming and efforts to attract advertisers .