EghtesadOnline: Last week, Huang Zhibin was a 30-year-old Shenzhen business owner slaying foes into the wee hours. Then he became a bloodthirsty university student from Hong Kong, and later a 25-year-old office lady turned online warrior in Beijing.

EghtesadOnline: U.S. game companies might learn a thing or two from Tencent Holdings Ltd. when it comes to bringing out the women.